Inspiring and good: this is what characterizes the products of the Intersnack product family. With our innovations, we are responding to the need for a more conscious, balanced and exceptionally good indulgence. For example, through products with less fat, less salt or to support a vegetarian and vegan diet.
For this reason, we are constantly working on innovations and new product lines. We strive for open and transparent communication to support the choice of the right snack. We are constantly responding to changing preferences and sustainability issues so that we can offer our products as part of a balanced diet.
Current status of Kelly Snacks
Our consumers are close to our hearts and product safety is our top priority in everything we do. By consistently applying strict safety standards and ensuring robust quality systems, we are able to guarantee the highest quality in our production processes. With clear, informative and transparent product labeling, we are responding to the desire for greater transparency in ingredients.
We are continuously working to reduce the salt content in many of our products, always taking into account how the salt content affects the taste, structure and texture of the product. We currently achieve more than 30% of our sales volume with products that contain a maximum of 1.5 g of salt per 100 g of product.
Since 2019, all our snacks have been 100% palm oil-free. This demonstrates our clear commitment to sustainability and the protection of valuable ecosystems.
We are a member of the European Snacks Association (ESA) and a signatory of the EU Pledge. The EU Pledge is a voluntary initiative by leading food and beverage manufacturers to make sustainable changes to marketing towards children. Following our principles of responsible communication towards children, we commit not to advertise to children under the age of 13.